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    June 2015

    Partner Event: AMA Boston

    June 4 @ 5:30 pm - 8:00 pm
    District Hall,
    75 Northern Ave, Boston, MA 02210 United States
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    Customer Experience 20/20: A New Era of Customer-Centric Marketing Join us as our star panel of experts discuss the new imperative for marketers to optimize and manage the full customer journey as a strategic advantage (Before, During and After) to sustain brand engagement, drive revenue growth and increase the LTV of the customer.  

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    Partner Event: Applied Marketing Science (AMS)

    June 26 @ 8:00 am - 4:00 pm
    The Cornell Club of New York,
    6 East 44th Street, New York, NY 10017 United States
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    Consumer Insights Workshop Join fellow consumer insights and innovation professionals and Applied Marketing Science (AMS) for a lively and engaging one-day workshop in the heart of Manhattan on Friday, June 26th. This workshop will explore systematic, proven best-in-class consumer research methods that drive innovation success.

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    October 2015

    Partner Event: Pharmaceutical Market Research Group (PMRG)

    October 4 @ 4:00 pm - October 6 @ 2:15 pm
    Philadelphia Marriott Downtown,
    1201 Market St, Philadelphia, PA 19107 United States
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    9th Annual Meeting of The PMRG Institute The 2015 PMRG Institute, October 4-6, 2015 will focus on the changing aspects not traditionally part of our purview as healthcare marketing researchers so we can be poised to deliver the most actionable data and provide greatest value to our stakeholders.  Specifically, we’ll discuss the increasing role of ACOs/IDNs in healthcare, the rise of consumerism, the challenge of assimilating disparate data, and how we can drive towards ROI with marketing research.

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